FunLuvin’ Goes Denim

Built to move: row, hike, camp, repeat. Same FunLuvin’ comfort, western inspired feel, ready to be your favorite Spring mid-layer.

Art by Work of Harris + Erica Laidlaw. Ships early May. Relaxed + Form Fit in each print.

Play outside in your FunLuvin’ FleeceWear

100% Fun Fleece

Made with love for all your adventures

Based out of MccAll Idaho 💕

FunLuvin’ Fleecewear is female owned & operated - guide inspired - local mountain town business - that creates your favorite fleece apparel for gettin’ after it outside. We can’t wait to see where you take your fleece.

Spring Starts in a Fleece Pearl Snap

Our favorite fleece layer. The Pearl Snap was made with the West at heart. Get out out there this Spring in the coziest layer we’ve ever made.

For all of your favorite Adventures

We can’t wait for spring boating season

Catch us sprinting to the finish line of winter.
Don’t forget to get your river kit ready this shoulder season.

We’re having a closeout on

shorts & Long Skirts

Shorts now $30
Long skirts $25
Shorts & long skirts will not be restocked this season
LAST CHANCE

The FunLuvin’ Lineup

Guide Inspired Clothing & Gear

100% Fun Fleece Made with Love 
Spring Season Favorites

Get outside in prints made for the wild

Women's/Form Fit Alpine Start Fleece Pearl Snap Shirt Women's/Form Fit Alpine Start Fleece Pearl Snap Shirt Women's/Form Fit Alpine Start Fleece Pearl Snap Shirt Women's/Form Fit Alpine Start Fleece Pearl Snap Shirt Women's/Form Fit Alpine Start Fleece Pearl Snap Shirt Women's/Form Fit Alpine Start Fleece Pearl Snap Shirt Women's/Form Fit Alpine Start Fleece Pearl Snap Shirt
Quick View
Women's/Form Fit Alpine Start Fleece Pearl Snap Shirt
$75.00

Introducing the All-New FunLuvin’ Fleece Pearl Snap Shirt!

We took the classic Western pearl snap and gave it a FunLuvin’ twist—featuring all the details you love (collar, cuffs, snap pockets) in a cozy, adventure-ready fleece. Whether you're rafting, hiking, apres - ski or just kicking back, this layer brings warmth, style, and serious fun to every adventure.

We partnered with Idaho River Guide, Millie Styer, to create a fit that works for all shapes and sizes.

Designed for all bodies, the Alpine Start Pearl Snap comes in a more form fitted style.

  • Form Fit (Women’s) – A slightly more tailored cut for a closer-to-body feel

What Makes It Special?

  • Authentic Western styling with a playful twist

  • Custom artwork on pockets and cuffs by Idaho artist Erica Laidlaw

  • Hidden zippered pockets for on-the-go storage

  • Stretchy, breathable fleece for all-day comfort

  • Long sleeves and a relaxed fit for layering ease

Materials & Care

  • 100% Polyester, 100% Fun

  • Machine wash cold, hang to dry for long-lasting coziness

Teal Fleece Cuddle Buddy Teal Fleece Cuddle Buddy
Quick View
Teal Fleece Cuddle Buddy
$100.00

Treat yourself to the best night of sleep you have ever had on the river with a double-sided fleece/cotton Paco Pad Cover, the Cuddle Buddy.

This Cuddle Buddy is made of Teal fleece fabric. Flip it over for warmer nights and enjoy Navy Blue jersey knit cotton surface.

One side of the cover is made of anti-pill fleece which will keep you extra warm on those chilly early season and late season river trips. The other side is made of a stretchy jersey knit cotton fabric which makes it perfect for summer river trips! The Cuddle Buddy has elastic sewn all the way around the outside, with reinforced elastic around the corners to ensure the cover stays on the pad!

Funluvin’ Fleece Wear’s fleece and cotton cuddle buddies aren’t just for river adventures, this outdoor friendly bedding is the perfect piece of sleep kit gear for any camping trip. Whether you're car camping, sleeping out on the river, or just enjoying a night under the stars, the Cuddle Buddy will help you and you get a good night's sleep in the great outdoors.

-One size fits all Paco Pads, sleeping mats, and camping pads!

-Please note that we have adjusted the sizing on the Newest Round of Cuddle Buddies to fit larger pads including the 4 inch AIRE Landing Pad and Expad!

Washing Instructions:

Wash in cold water, Hang to Dry

Georgie FunLuvin' Fleece Skirt Georgie FunLuvin' Fleece Skirt Georgie FunLuvin' Fleece Skirt Georgie FunLuvin' Fleece Skirt Georgie FunLuvin' Fleece Skirt Georgie FunLuvin' Fleece Skirt Georgie FunLuvin' Fleece Skirt
Quick View
Georgie FunLuvin' Fleece Skirt
$55.00

The Ultimate Adventure Skirt

Where cozy meets functional, the FunLuvin' Fleece Skirt is your go-to piece for every adventure. Whether you're conquering a canyon, paddling downriver, or kicking back at camp, this skirt blends performance and style for the active, fun-loving explorer.

Crafted with our signature anti-pill fleece, these skirts are as durable as they are cozy—perfect for layering over leggings in the winter or pairing with flip-flops on a breezy spring day. Available in two versatile lengths, short and long, they’re designed to move with you wherever the trail (or the couch) takes you.

This is our INFAMOUS Georgie White inspired leopard print skirt. Perfect for your wild run in lava or that sendy backcountry ski line.

Read more about Georgie below! vv

Why “Georgie”?

Georgie White was an American river runner and adventurer who gained fame for her numerous expeditions down the Colorado River through the Grand Canyon. Born in 1911 in Maine, she first visited the Grand Canyon in 1945 and fell in love with the river. In 1946, she began guiding river trips through the Grand Canyon and became known for her daring and unconventional style.

Georgie White was a trailblazer for women in the male-dominated world of river running and was often referred to as the "Grand Old Lady of the Colorado River." She continued to guide trips well into her 70s, and her passion for the river inspired many others to take up the sport of white-water rafting.

Georgie White passed away in 1991 at the age of 80, but her legacy lives on as an icon of river running and adventure. Our Georgie pattern products are an homage to Georgie’s signature look: Leopard Print.

Why You'll Love It

  • Adventure-Ready Design: Practical features like an elastic waistband with a drawcord and a hidden pocket make this skirt a must-have for every outing.

  • Playful Patterns & Colors: Choose from vibrant, nature-inspired prints that are anything but boring.

  • Made with Love in the USA: Each skirt is thoughtfully handmade, supporting local craftsmanship and ensuring top-notch quality.

  • Effortless Comfort: Soft, thick fleece keeps you warm without weighing you down, making this skirt a cozy choice for all-day wear.

Features

  • Hidden pocket in the waistband for small essentials.

  • Adjustable elastic waistband for a secure and comfortable fit.

  • Mid-thigh length for active movement and layering versatility.

  • Durable, machine-washable anti-pill fleece that stands the test of time.

Material & Care

  • Materials: 100% Polyester, 100% Fun

  • Care: Machine wash cold, hang to dry for long-lasting coziness.

Where to Wear It

From crisp autumn hikes to evenings by the campfire, the FunLuvin' Fleece Skirt is built for adventure—and lounging. Pair it with your favorite boots for a stylish look, or keep it casual with sandals and a hoodie. Wherever life takes you, this skirt is ready to keep up.

Men's/Relaxed Fit Wave Train Fleece Pearl Snap Shirt
Quick View
Men's/Relaxed Fit Wave Train Fleece Pearl Snap Shirt
$75.00

Introducing the All-New FunLuvin’ Fleece Pearl Snap Shirt!

We took the classic Western pearl snap and gave it a FunLuvin’ twist—featuring all the details you love (collar, cuffs, snap pockets) in a cozy, adventure-ready fleece. Whether you're rafting, hiking, apres - ski or just kicking back, this layer brings warmth, style, and serious fun to every adventure.

We partnered with Idaho River Guide, Millie Styer, to create a fit that works for all shapes and sizes.

Designed for all bodies, the Wave Train Pearl Snap comes in a more relaxed fitted style.

  • Relaxed Fit (Men’s) – A looser, more traditional cut for easy layering and movement

What Makes It Special?

  • Authentic Western styling with a playful twist

  • Custom artwork on pockets and cuffs by Idaho artist Erica Laidlaw

  • Hidden zippered pockets for on-the-go storage

  • Stretchy, breathable fleece for all-day comfort

  • Long sleeves and a relaxed fit for layering ease

Materials & Care

  • 100% Polyester, 100% Fun

  • Machine wash cold, hang to dry for long-lasting coziness

Born from the Rivers & Mountains

of Idaho & Arizona

Ready for big Adventure 

From frosty morning hikes up the mountain to long summer nights under the stars, FunLuvin’ makes fleece that keeps the stoke high wherever you play outside.

Founded by river guide and stoke lover Kelli O’Keefe, FunLuvin’ is a woman-led brand rooted in the wild places we love most: the Grand Canyon and the Salmon River. Our skirts, shorts, pearl snaps, and cuddle buddies are made to spark joy, add comfort, and bring a little FunLuvin’ flair to every adventure.

From first sketches to finished gear, everything we do celebrates community, connection, and the wild joy of being outside.

Give us a Follow On Instagram!

We love to see where you take your FunLuvin’ Fleece. Tag us in your story and on your feed for a chance to have your adventures featured in the FunLuvin’ Feed. Get out there and rock - that - fleece!